1. Culinary Authenticity & Editorial Independence
At Pooja Chatterjee / Banglar Ranaghor, preserving authentic Bengali kitchen heritage and maintaining genuine community trust are our core founding values. Every traditional recipe, cooking technique, spice proportion, and cookware recommendation published on our channels is personally tested, slow-cooked, and perfected by Pooja in her own kitchen.
We never recommend a piece of kitchenware, traditional iron kadai, clay handi, stone sil-nora, spice blend, or modern culinary appliance unless Pooja has personally used it, rigorously evaluated its longevity, and would wholeheartedly recommend it to her own family and loved ones.
2. How Affiliate Links Work
Certain product links featured on this website—notably within the "Shop My Kitchen" (Pooja's Curated Kitchen Picks) section and specific recipe ingredient footnotes—are affiliate referral links. This means that if you click on a product link and make a purchase through the retailer's storefront, Pooja may earn a small referral commission directly from the merchant.
Zero Extra Cost Guarantee: Purchasing through our affiliate links never costs you an extra rupee. The price you pay, including all seller discounts, festive coupons, cashback, and shipping policies, remains 100% identical whether you purchase via our link or visit the retailer directly.
The modest referral commissions earned through these links help support our production costs, authentic recipe research, traditional ingredient sourcing across Bengal, and maintaining high-definition video production.
3. Verified Merchant Marketplaces
We exclusively partner with certified, secure, and reputable national e-commerce marketplaces and authentic direct-to-consumer brand storefronts:
All transactions, deliveries, payment gateway securities, and customer service inquiries are fulfilled directly by the respective merchant platform.
4. Sponsored Collaborations & ASCI Standards
When content or a video is produced in paid commercial collaboration with a brand partner (e.g. mustard oil brands, dairy partners, packaged spices, or appliance makers), we strictly comply with the Advertising Standards Council of India (ASCI) guidelines and consumer protection regulations.
All sponsored videos, reels, and posts carry clear, prominent disclosure tags such as #Ad, Paid Partnership, or Sponsored Collaboration across Instagram, Facebook, and YouTube. Pooja always retains complete creative and culinary integrity over the recipes developed.
5. Questions, Feedback & Verification
If you have questions regarding any product recommendation, wish to report an inaccurate merchant link, or represent a brand seeking official compliance documentation: